Strativa Manufacturing
How Orynth built a resilient lead-handling and conversion system for Strativa, so no enquiry slips through and every handoff carries complete, actionable data.
//Automation Timeline
7 Weeks
//Industry
Business Services
//Company Size
150 Employees
//The Challenge
We analysed Strativa’s full lead intake, follow-up workflows and conversion drop-off points, pinpointing the delays and inconsistent communication that were directly eroding revenue across a long, technical sales cycle.
//Strategy
Orynth engineered automated lead routing, structured follow-up sequences and real-time CRM updates driven by custom logic. Every enquiry is instantly categorised, assigned to the right owner and nurtured consistently — with monitoring and retries built in so a single failed integration never loses a lead.
//Execution
We refined messaging triggers for timely, context-aware communication across the funnel and rebuilt the marketing-to-sales handoff, so qualified leads transfer instantly with complete data and a clear next action.
//Metrix
//Work Reduction
29%
//Leads Growth
48%
//Response Speed
33%
//Monthly Cost Savings
